The Most Powerful Social Media Training In One Resource
This online course includes…
| SESSION 1 – Why SEO |
| Understand why SEO is so important for your marketing efforts today and how older ways of marketing your business have lost their appeal to successful businesses and entrepreneurs.
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| SESSION 2 – Planning – Silos and introduction to Keywords |
| Effective planning is key to getting good search engine ranking. In this Session we will talk about planning tools you can use to make your website design easier, how to organize your content into silos and start the keyword analysis so import to your success online.
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| SESSION 3 – Architecture or SEO |
| The first of three Pillars of SEO, site architecture is the foundation that all the rest of your efforts rest upon. Learn to to build a strong foundation, what is needed and how you can implement it.
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| SESSION 4 – Keyword and Competitor Analysis |
| Understanding what people are looking for, how to organize your content and what your competition is doing is critical to good placement in the search engines. This Session will teach you how to set up a simple keyword analysis system that will allow you to effective analyze how best to target your market.
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| SESSION 5 – SEO Copywriting |
| Content is still king! And this is the reason both the search engines and the people looking for your products or services will come to your website. To be effective at gathering them in, you need to blend your keywords into an effective marketing tool. In this Session we will explore the best ways to use your keywords and get the message out to your intended audience.
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| SESSION 6 – Linking |
| Being ranked well in the search engines so you are found is a bit like a popularity contest and the way the search engines measure this is by how many third part websites link to you. In this Session we will discuss effective linking strategies.
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| SESSION 7 – Local Search Ranking |
| The numbers are in and Local Search is huge. Most businesses deal in specific geographic areas so it is important that you learn the tools to rank well in your local market.
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| SESSION 8 — Accessibility |
| More and more accessibility is becoming an issue for websites that are high traffic. Some people have the mistaken idea that designing a website that is accessible is a costly undertaking. In this Session we will discuss ways to make your website more accessible to everyone, but also way this is an important step in getting good rankings in the search engines.
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"I recently purchased the WMU certification Program. Not only was the program itself well worth the “price of admissions”, but my hour on the live webinar really blew me away. I immediately implemented several of the suggestions and gained several new and valuable connections. Thanks!"
“Web Media University has the right stuff! Most people today in the social media world are stuck to “rules” and “theories” about how you are supposed to market yourself online, they are not! They know what they are doing and have the creative mindset to get there ahead of the crowd!”
