The Most Powerful Social Media Training In One Resource
This course includes:
• Twitter terminology necessary for helping you navigate the site
• What you should be doing to attract quality followers
• Why you should create a custom background
• Best practices for creating high-quality content
• How to get your messages re-tweeted
• How to start conversations and build relationships
• How to use Tweetdeck, Klout, Social Mention and other third party tools
• Examples of how Starbucks, Delta, Cisco and other market leaders are using Twitter to communicate with customers
| SESSION 1: Introduction to Twitter for Business |
| Learn why it’s key for businesses to learn what this micro-blogging platform is and how it’s being used for social media marketing success.
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| SESSION 2: Creating a Winning Twitter Presence |
| Learn proven best practices for creating a winning profile, an influential presence, and high-quality content that attracts followers.
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| SESSION 3: Network and Relationship Building |
| Learn who to follow, how to get people to follow you and steps and best practices for starting conversations and building relationships on Twitter.
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| SESSION 4: Using Third Party Tools for Marketing Success |
| Tools like Hootsuite, Tweetdeck, TweetMeme and Klout can help you to maximize your effectiveness on Twitter. Learn what these tools are and how you can use them to augment your campaign.
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| SESSION 5: Twitter Metrics 101: Measuring and Monitoring to Prove ROI |
| Business professionals are under increasing pressure to demonstrate how their social media activities are impacting their bottom line. Learn why measuring and monitoring is important and how you can use third party tools and campaigns to prove ROI.
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"I recently purchased the WMU certification Program. Not only was the program itself well worth the “price of admissions”, but my hour on the live webinar really blew me away. I immediately implemented several of the suggestions and gained several new and valuable connections. Thanks!"
“Web Media University has the right stuff! Most people today in the social media world are stuck to “rules” and “theories” about how you are supposed to market yourself online, they are not! They know what they are doing and have the creative mindset to get there ahead of the crowd!”
